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Hotel Web Site / Branding / UX

Awasi Hotels

Crafting a unique and stylish adventure
Tailor-made luxury hotels in South America.

We were recruited to achieve a challenging goal: Make users dive into a sensory & inexplicable experience.
Make them feel like they can touch and smell every detail in this remote luxurious destination.
The story begins.

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— We had a great story to tell, and we weren’t going to make a typical hotel website. —

storytelling as a starting point

If someone tells you a great story, you’ll probably tell it to someone else, and they’ll continue to tell it to others.
Our challenge was to narrate this story in a way that it deserved to be told.

WE TRAVELLED THERE
TO FIND
REAL STORIES


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“Awasi means home and that
comes through in everything”

Awasi guest, UK

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REAL EXPERIENCES
FROM GUESTS AND STAFF


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Design strategy

We took an editorial
web design layout with
different levels of depth

This allows users to begin their journey
into the Awasi experience through the web.

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— Responsive design

A DIGITAL
TRAVEL GUIDE

Guests can begin their journey
by sliding into the landscapes
and scrolling through the hotel
from their mobile devices

An immersive and consistent
experience across all devices.

THE GUESTS
SHOULD FEEL like
THEY CAN TOUCH
AND SMELL EVERY
DETAIL AS IF THEY
WERE ALREADY THERE

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relais&chateaux
— Luxury hotel

Awasi is a member of Relais & Chateaux,
a world renowned french fellowship of luxury
hotels and restaurants, worldly recognized.

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Luxury hotels and restaurants
in Center and South America,
540 all over the world.
Awasi is the southernmost
member in the world

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— A distinctive website

Unique always
deserves a new approach.

A digital product with meaningful content and thoughtful
purpose, in order to find the adventurer in each user.

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Matias De Cristobal

Matías De Cristobal

CEO of Awasi hotels

In the Client’s words

Awasi is not a traditional hotel, therefore when we thought about redesigning our web site
we scouted for agencies from many different countries.
It was very important for us to hire a company that could avoid the usual “clichés” present in hotel branding.
We chose EstadoDigital for their understanding of our commercial concept and our target customer,
their aesthetic sensitivity and the professionalism and methodology with which they work.

Go ahead and immerse yourself in the experience.
We would love your feedback.

Visit Awasi

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